Regardless if you are a mom, a marketer, a small business owner, a CEO, or anyone else – social media has profoundly changed they way we keep in touch with people, how we receive news, how we complain or praise companies and products, and how we share our lives.
In the last 48 hours there were 2 very big announcements in the social media world:
1. Facebook announces their Social Inbox. Rumors have been swirling for weeks about ‘Facebook email.’ Yesterday, Facebook put the rumors to rest and announced their Social Inbox.
What I love about this concept is that it just makes sense! We have so many different ways we talk to each other (text, email, Facebook.)
“Why don’t all these technologies work together? All you should need to send a message is the person and the message.” In addition, by default, you will only receive messages from people you know” (perhaps no more spam?!)
One of the things I am most impressed about with Facebook is how they are always raising the bar. They have 500 million users – they have by far the most robust and popular social network, but they are constantly looking to improve and capitalize on ‘what’s the next big thing.’
** You gotta watch the video all the way to the end – it’s the last 10 seconds that really hit home for me.
2. Path – the latest social network launched this week co-founded by a former Facebook executive. News of Path was all over Twitter the last 48 hours. Dubbed the “anti social network” – this network allows you to have 50 connections only.
Unlike collecting as many friends and followers as we can – they believe that most people truly only have 50 close friends they want to share their photos and life with. Hmm, there may be some truth in that.
Path is in beta form and there are a lot of things you can’t do such as “like” a photo or leave comments. But, it is getting a ton of buzz and with some big names behind it – who knows what will happen.
According to their blog:
“Path is the personal network. A place to be yourself and share life with close friends and family. The personal network doesn’t replace your existing social networks – it augments them.
Path allows you to capture your life’s most personal moments and share them with the 50 close friends and family in your life who matter most.
Because your personal network is limited to your 50 closest friends and family, you can always trust that you can post any moment, no matter how personal. Path is a place where you can be yourself.”
Check out this fun video below from the folks at Path:
What do you think? Leave me a comment below!